Cristiano Ronaldo’s in His New Underwear Campaign
A great news for the hot and handsome guys with amazing abs; the new campaign for Cristiano Ronaldo’s underwear collection is here. This is the second installment of the Portuguese footballer’s undies, designed in collaboration with Richard Chai. Since seven is Ronaldo’s number, the campaign “Rankin x Ronaldo for CR7 Underwear,” shot by Rankin, will launch in seven cities, projected on iconic locations in London, New York, Berlin, Lisbon, Paris, Milan, and Madrid. Abs and culture? Si!
From a press release, the soccer star also revealed that he’ll be flexing his design muscles a bit more in the future. “Well, I am already expanding on the underwear and socks to include a premium shirt line as part of the collection. For me, every great outfit begins with a good underwear, stylish socks and a well cut shirt, so introducing my own shirt range feels like a natural progression. I already have ideas for my next underwear collection too so I will be meeting with Richard soon to start working on the designs.”
Nice to hear that Cristiano Ronaldo is getting into shirts business.